Are you feeling lost?
Let’s be real: Instagram can be a lot. As soon as you open the app, you’re being pulled in a million different directions…
Post a story! Create a Reel! Reply to comments!
The options are endless, and it can be hard to know where to start when it comes to growing an authentic and engaged community on Instagram.
That's why I created the Instagram Road Map 🗺
Instagram doesn't have top feel overwhelming. It can actually be fun.
GROWING ON INSTAGRAM IS A JOURNEY
for both you, and your followers.
Maybe you’ve hit a roadblock on that journey. If you’re feeling stuck, or if your growth has stagnated - it’s not the end of the road. You might just need to find a new approach to creating content and speaking with your community. In the Instagram Road Map, we go back to basics, to dive into what you truly love to create, and what your audience will love to engage with.
INTRODUCING:
ONLINE COURSE
Your complete guide to the journey from uncertain and overwhelmed to confident and excited about Instagram.
In this course, you’ll:
- Develop the foundational strategy and branding necessary for real growth
- Understand the Instagram algorithm and how it can help you reach new audiences (it’s not holding you back! you just gotta know how to use it)
- Craft a system and a strategy that works for you and your lifestyle, so you can see growth but not get burnt out
- Recognize the most effective types of Instagram content that are growing accounts in 2022, and incorporate them into your own strategy
- Implement the most effective methods for monetizing your content and audience to build a reliable income as a content creator
Meet your Instagram adventure guide...
hey, I'm Katie!
I’m a creative digital marketer, YouTube creator, and travel enthusiast. I’m always down for seeing and trying new things, and what I’ve learned over my 10+ years as a creator online is that content creation is one big old adventure ✨
Here’s what I know about Instagram: it can be a beautiful and personal place to connect with your community online.
But it can also be frustrating as hell - it can feel overwhelming, you can feel like you’re fighting the algorithm, and constantly dealing with updates and changes - all to not really see that much growth.
But it doesn’t have to be like that…
Which is actually what I’m excited to share with you in The Instagram Road Map.
What my students have to say:
“If you’re looking for a fresh voice and want up-to-date knowledge on all things Instagram I would highly recommend taking Katie’s course. What I love most about Katie is her honest approach and of course her well edited content that is so relatable, she shares her authentic self and that speaks to her followers in a positive way that we all need right now.”
- Ainsley Gelder
Let's go on this journey together
What's inside the Instagram Road Map?
Planning Your Route
Before we start our Instagram growth journey, we need to plan our route. In this module, we'll go over how to create a brand that represents you authentically and connects with your audience. We'll also dive deep into who your ideal audience is and how you can craft a strategy that speaks directly to them.
Developing a content strategy & system
Every consistent creator needs a content strategy and content creation system. In this module, we'll cover how to develop the habits and routines you'll need to create engaging and fresh content on a regular basis (without getting burnt out!)
Crafting content that will help you grow
Let's cut to it: this is what everyone wants to know. "What can I post that will help me grow?" We're going to cover exactly that in this module - and so much more. We'll dive into the two main methods for content generation, how to come up with original ideas, and explain exactly why certain formats perform well in the algorithm.
Planning and scheduling your content
Consistency depends on two things: planning your work, and then working your plan. This module is going to cover how to plan your content by building on the content strategy we developed in Module 2, and filling in the blanks with the content ideation we did in Module 3 - all coming together to form a beautiful and cohesive content calendar. From there, we'll go over strategies for batching your content, and how to schedule it - so your plan works for you.
Turning your IG into a business
A road map for Instagram content creators would not be complete without a guide to making money. Ultimately, once you've grown an engaged community using the methods from Modules 1-4, you'll be ready to implement the strategies I share in this module to make that 💵 money 💵
Sneak Peak - Let me give you a quick tour!
The Instagram Road Map is unique because we’ve designed it entirely inside Notion - this is awesome because it means you can view the course content in one of the places you’re already opening up every single day, and it’s easy to go back and reference it whenever you want a refresh. Plus, The Instagram Road Map comes with a course workbook also built in Notion that you can edit and continuously update and keep for your own easy reference :)
So you've got some questions?
How will I access the course?
The Instagram Road Map is unique because we’ve designed it entirely in Notion (my personal favorite productivity app). This means we’ve been able to fully customize the experience for you, and you’ll always have easy access to the course site, through your Notion account. You can either use the Notion web app, mobile app, or desktop application to access the content (we recommend desktop).
When can I start?
As soon as you purchase! As soon as we receive your payment, you’ll get an automatic confirmation email, and you’ll be automatically invited as a guest to the course Notion site. Make sure you enter the email you would like the invite sent to at check out! (Don’t worry if you don’t have Notion yet, you can sign up when the invite is sent to you!)
If I take this course, will I automatically blow up on Instagram?
In the world of social media there are no guarantees; and having the knowledge is only half of the battle. That’s why in The Instagram Road map I’ve laid out the strategies you need, as well as methods for execution that will keep you consistent and lead to organic growth over time. If you’re in it for a quick follower-count fix, this isn’t going to be the course for you.
Where do your tips & strategies come from?
I’ve spent years experimenting with my own Instagram content, and have grown my account to over 35K organic followers (no paid ads, no sketchy growth tactics). But it’s not just growing my own account that’s developed the expertise I share in this course. With my content creation agency, Creatorly Media, I’ve worked with dozens of clients across many different niches and industries and helped them grow, too. With this variety of experience, I’ve been able to develop strategies that don’t require you to be in any particular niche, or create a specific kind of content. You can adapt and implement these strategies no matter what kind of creator you are.
